Real Talk: How to Analyze and Choose Influencers with Mattr

Real Talk: How to Analyze and Choose Influencers with Mattr

Influencer marketing was once considered manual labor for brands and marketers alike. Now, tools like Mattr can help make the influencer identification and hiring process both smoother and faster. Mattr provides a pool of influencers ready and willing to work with brands, instantly. Getting access to an awesome influencer marketing tool has become easier, yes– cheers all around for that!! However, choosing the RIGHT influencers can still be a challenge for your brand and marketing team. Here’s a list of items to consider when selecting influencers for a campaign using Mattr: – Identify your target audience and brand values....