Our Favorite Influencers for Holiday Campaigns

There are many different reasons why you might want to leverage influencers for your holiday campaigns. Deciding your goals is always the first step in choosing those influencers. Perhaps you are seeking to boost awareness of your brand. Therefore you look for reach in the influencer’s audience. Maybe your goal is to convert sales, and to focus on a specific audience and an influencer with strong engagement. Here’s the big secret to influencer marketing: the sweet spot is when you can find an influencer and can do both things in one simple post. Of course by now we have...