Seven Types of Influencers to Leverage for Tailgating Season

It’s no secret how big football and tailgating season is here in America. No matter who you are there is always something to enjoy about this season whether it’s the game, the food, the parties, or even the getting dressed up. And it shows in what we spend – according to Ad Age the average tailgater spends $576 annually on food and beverages at tailgating parties alone. But the spending doesn’t stop there. There is more to tailgates than just grilling and drinking; apparel, party decor, snacks, music, trucks, tents, and sports gear are just a few other of...